Last year, Teresa Rivera, a nine-year veteran New York bartender, decided to turn in her cocktail apron for cupid’s bow and arrow. After years of pairing singles from behind the bar, Teresa decided to create Barstalk.com, a fresh dating website geared toward encouraging singles away from their computer screens, and toward the NYC bar scene. Individuals are able to use the website to explore the city online, gaining information about city bars and singles, so they can use the site to develop love connections.
The principle behind this fresh website is to make navigating NYC nightlife easier. Barstalk has assembled profiles on bars, and those who frequent these bars, to develop a platform where individuals can gain knowledge of a bar’s atmosphere, crowd, popularity, demographic and even guy-to-girl ration before they step out for the evening. Barstalk deduces the ideal setting by taking more than a dozen variables into account, so it can propose over 600 bar choices -and mentions 2,800 complementary bar reviews. The site also gauges ideal matches by calculating more than ten preferences, resulting in a choice of nearly five hundred singles.
The site is beneficial to NYC bars as well, providing the establishments with publicity; and the businesses can observe who they attract, how they are categorized, their strengths, and their weaknesses from the point-of-view of bartenders and patrons.
Still a developing site, the website is constantly adding more content, singles and bars. The sites’ mission is to add dimension to New York’s bar scene by providing thousands of reviews, possessing hundreds of singles and showcasing dozens of personal stories. The website functions to bring social networking back into reality, while allowing New Yorkers to continue to engage online.